We were mentioned in the latest edition of El Mercurio Legal Magazine as one of the pioneer firms in implementing the podcast format as content in the legal industry.
Together with the successful launch of the podcast “Rule The Rules” in November 2024, promoted by az and elaborated together with the ComplianceLatam platform, this 2025, starting in March, we will have the return of our “Podcazt” version.
The latter, for which we were called pioneers among law firms.
Rule The Rules, which already has five episodes and you can watch them on our Spotify platform, during its first versions has been hosted by our Compliance Group director, Yoab Bitran, accompanied by an interviewee to discuss both national and regional Compliance.
Thus, both versions were recognized in the edition corresponding to December 2024 of El Mercurio Legal Magazine, highlighting our firm as one of the drivers on the subject.
Here is the publication:
A program from regions, several relaunches and new chapters mark the map of Chilean legal podcasts.
A form of communication that is here to stay is the podcast format, and Chilean law firms know it.
With diverse topics and varied extensions, from small capsules close to 10 minutes to programs of about half an hour -although the average is between 15 and 20 minutes-, the great irruption dates back to 2021, when several firms began to upload their programs to platforms such as Spotify and Youtube.
The pioneers
In the midst of the pandemic, two firms set their eyes on this format: Aninat Abogados (“Derecho a saber”) and Albagli Zaliasnik (“PodcAZt”). The former will have a new season in March, where they will again focus on conversations with legal managers, prosecutors and business leaders about the business ecosystem and its relationship with the legal profession.
AZ, in addition to continuing its program in the near future, premiered another podcast in November: “Rule the rules”, about compliance.
Source: El Mercurio Legal Magazine, December 2024.
